PRE-CONFERENCE WORKSHOPS

Saturday, January 12, 2008

View Saturday, January 12, 2008's Sessions

• 8:00 a.m. - 11:00 a.m.

  CMP^® Instructor Workshop

  Sponsored by Nashville Convention & Visitors Bureau

  Professional Development

  Professional Education

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  SOLD OUT

  Have you ever thought of becoming a facilitator for PCMA’s CMP^® Weekend Study Program? This session will give you all the tools you will need. Briefly touch on the history and development of the CMP^® program and the Convention Industry Council. Review and discuss the PCMA CMP^® Weekend Study Program with a major emphasis on the facilitation of adult learning. After attending this session, take advantage of the opportunity to participate as a table facilitator at the PCMA CMP^® CRAM Course in the afternoon and Sunday morning to practice and gain facilitating experience. You must have your CMP^® designation in order to participate. Note: The CMP^® Instructor Workshop is limited to the first 30 registrants.

  LEARNER OUTCOMES:
  

  • Practice facilitation skills in the adult learning environment.
  • Prepare CMP^® applicants for study and taking the CMP^® examination.
  • Serve as qualified, confident and effective facilitators of learning in the CMP^® environment.

  FACILITATORS:

  Amanda Rushing, CMP, Director of Conferences and Meeting Services, American Society of Civil Engineers
  Joan Eisenstodt, Chief Strategist, Eisenstodt Associates, LLC
• 12:00 p.m. - 5:00 p.m.

  CMP^® CRAM Course — Part 1

  Sponsored by Nashville Convention & Visitors Bureau

  Professional Development

  Professional Education

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  Are you planning to take the CMP^® exam this February? If so, this is the prep course for you! It’s a fact – people who participate in these groups score higher on the CMP^® exam. The CMP^® CRAM Course allows you to review efficiently and effectively with your peers in a fun, interactive setting designed to achieve results. Join fellow colleagues for an intense 2 day review of the “hot” topics from the 2007 CMP^® Blueprint. Facilitators will provide an overview of important points for each topic and present helpful study and exam tips for your success. A pre-test will be sent to all participants prior to the start of the program to determine the areas that need special attention and review. This study session is not designed to teach you the information but to help you prepare for the exam. Session is limited to the first 50 registrants. Pre-registration and an additional fee are required.

  Each participant should have purchased and read, in advance of the CMP^® CRAM Course, the recommended books listed on the CIC web site. The course will use the CIC Manual, 7th edition, CIC International Manual and the Professional Meeting Management^® 5th edition. For your convenience, PCMA has packaged these publications together for one low price.

  LEARNER OUTCOMES:

  • Integrate the topics from the 2007 CMP^® Blueprint that require additional review.
  • Outline helpful study tips for the last minute "cramming."
  • Discuss practical examination-test taking tips.
    

  FACILITATOR:

  Amanda Rushing, CMP, Dir. of Conferences & Meeting Services, American Society of Civil Engineers
  Nancy Todd, CMP, Manager, National Meetings, American Chemical Society

Sunday, January 13, 2008

View Sunday, January 13, 2008's Sessions

• 8:00 a.m. - 12:00 p.m.

  CMP^® CRAM Course — Part 2

  Sponsored by Nashville Convention & Visitors Bureau

  Professional Development

  Professional Education

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  Continued from Saturday .
• 8:00 a.m. - 1:30 p.m.

  Chapter Leaders Workshop: L(earn)² Contribute to a Body of Knowledge™

  Sponsored by Cancun Convention & Visitors Bureau

  Professional Development

  Professional Education

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  Current Chapter Leaders and those interested in becoming more involved should plan to attend this high-energy, educational event. The program starts at breakfast with PCMA’s Board of Directors then Chapter Leaders will join L(earn)² facilitators to evaluate common obstacles and share proven solutions to the operation of their local Chapters.

  Workshop participants will separate into breakouts to address the following topics:

  Membership Recruitment & Retention:
  What are the best tactics for recruiting prospective new members and retaining your present ones? Do you know how to promote volunteer opportunities and engage future chapter leaders? Gain insight on the strategies and tools to enhance your member’s experiences.  

   

  Attendance Building:
  Are you Sleepless in Seattle? Have you found yourself awake at night worrying about meeting your attendance goals for your next Chapter event? Have you effectively utilized the marketing tools available to promote the event successfully? Explore attendance building strategies and tools available from PCMA headquarters to drive attendance and increase revenue.

   

  Chapter Education & Programming:
  How can you create valuable programs or event for your chapter ? Do you know which topics are of interest to your attendees and who the hottest speakers are who speak to that topic? Examine the chapter leader tools that are available to you to execute solid Chapter programming.

   

  Chapter Leadership Development:

  Do you know how to attract and keep great volunteers within your Chapter?  Are you engaging your membership base and creating opportunities for future leaders? Explore the factors that keep volunteers engage and techniques to identify potential leaders. 

  The program closes with a networking lunch for faculty and Chapter Leaders. Be sure to check the box on the registration form if you plan to attend the Chapter volunteer and leadership events on Sunday!

   

  FACILITATORS:

  Doug Bolger, Chief Learning Officer, L(earn)²
  Michele Ferrari, Executive Vice President, Learning, L(earn)²
  Heather Galambos, Coach, L(earn)²
  Jason Gautreau, Coach, L(earn)²
• 12:30 p.m. - 4:45 p.m.

  Faculty Workshop

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  This program begins with a networking lunch for faculty and Chapter Leaders.  Following lunch join your faculty colleagues and explore the issues that guide you in developing and revising meeting, exhibition and convention curriculum to better prepare graduates of hospitality management programs for the workforce. Then attend a discussion on how faculty can utlize PCMA as a resource in and out of the classroom. 
• 8:00 a.m. - 3:00 p.m.

  CASE^® Review and Exam

  Professional Development

  Professional Education

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  CASE^® (Certified Association Sales Executive)

  PCMA's CASE^® Online Course™ is a robust course aimed at teaching industry suppliers to fully understand the goals of meeting professionals. The CASE^® Examination will be held at the Annual Meeting and is open for all participants that have completed the eight internet based modules. The examination will be divided into two parts: the morning will be spent reviewing the course content material and following lunch, the written examination will take place. Click here for more information about CASE^®.

  FACILITATOR:

  Buz Buzogany, CAE, CASE, Principal, Savvy-Strategic Resource Partners
• 8:00 a.m. - 5:00 p.m.

  CEM™ Learning Program: Selling Exhibit Space

  Professional Development

  Professional Education

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  Brought to you by International Association of Exhibitions and Events (IAEE)
  
  An exhibition would not appeal to its target audience if there were no exhibitors! Selling space is one of the most important elements to a successful exhibition. Discover tools to develop a sales plan, with accompanying goals and strategies, which will serve as a guide throughout the process. Click here for information about the CEM Learning Program. Note: Session is limited to the first 40 registrants. Pre-registration and an additional fee are required.

  LEARNER OUTCOMES:

  • Identify the differences between selling and marketing processes.
  • Develop a sales plan with accompanying goals and strategies.
  • Create a "unique selling proposition" (USP).

  FACILITATOR:

  Jane Dahlroth, CEM, CMP, Vice President, JRDaggett & Associates
• 8:00 a.m. - 5:00 p.m.

  CEM™ Learning Program: Floor Plans and Layouts

  Professional Development

  Professional Education

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  Brought to you by International Association of Exhibitions and Events (IAEE)
  
  Setting up an exhibition and laying out booths can be a tedious, yet important, process. Learn the seven elements necessary to create an efficient and manageable exhibition floor plan for both attendees and exhibitors. Click here for information about the CEM™ Learning Program. Note: Session is limited to the first 40 registrants. Pre-registration and an additional fee are required.

  LEARNER OUTCOMES:

  • Identify the elements necessary to create a marketable floor plan.
  • Identify the three basic kinds of booths used in a typical floor plan.
  • Identify the five factors that impact traffic flow on a floor plan.

  FACILITATOR:

  Julie Smith, CEM, Vice President of Sales, GES Exposition Services
• 10:30 a.m. - 4:00 p.m.

  Executive Edge (invitation only)

  Sponsored by Canadian Tourism Commission and Partners and PSAV® Presentation Services
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  PCMA has partnered again with the Wharton School of the University of Pennsylvania to develop an all new, hands-on program specifically for leaders of the meetings and convention industry. Collaborate with other key industry executives as you learn from award-winning business school faculty at this exclusive, invitation-only event on Service Excellence. Invitations will be sent in September. If you would like to attend but did not receive an invitation by October 1, please click here to complete a short qualifying questionnaire. Click here for more information about Executive Edge.
• 12:00 p.m. - 4:00 p.m.

  PCMA Student Union

  Sponsored by Hilton Hotels Corporation and the PCMA Education Foundation

  Professional Development

  Essential Education

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  Don’t miss these programs dedicated to helping you realize a career in the meetings industry. The PCMA Student Union begins on Sunday with a lunch at noon then evolves into an interactive workshop. This workshop will give you an opportunity to ask questions and learn from industry professionals, explore career options, and practice the business and social networking skills needed to skillfully and  professionally make new contacts in all business settings including the PCMA Annual Meeting. If you are a student, you can’t miss these events designed just for you! Click here for more information.
• 1:30 p.m. - 3:30 p.m.

  PCMA Annual Meeting Orientation

  Sponsored by Fort Worth Convention & Visitors Bureau
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  Join us before the meeting officially kicks off for this interactive and entertaining event facilitated by L(earn)². Whether you’re a first-time attendee or a PCMA veteran, you can enrich your Annual Meeting experience by discovering the “must attend” events. This multifaceted program will provide a brief introduction to Seattle and the Annual Meeting. Learn how to get the most out of your PCMA Annual Meeting experience and position yourself to succeed. Be sure to bring a generous supply of your business cards! Note: Space is limited.

  FACILITATORS:

  Doug Bolger, Chief Learning Officer, L(earn)²
  Michele Ferrari, Executive Vice President, Learning, L(earn)²
  Heather Galambos, Coach, L(earn)²
  Jason Gautreau, Coach, L(earn)²